Every Sapphire has its own "Moment of Beauty"

Sapphire does not look the same in different settings. 

_{The same sapphire shows different colour tones in different light conditions. The first two videos were taken at the same time with the same camera. The video of the left was taken under a shade of a tree and the video in the middle was taken while the sapphire is exposed to direct sunlight.}

 Not only the environment but your brain also plays a major role in deciding the colour of a sapphire gemstone.